May 18, 2017

Reflektion, Mad Mobile team to give retailers omnichannel view

Dive Brief:

  • Reflektion, provider of an artificial Intelligence-driven customer engagement platform has aligned with Mad Mobile to have its capabilities, including online shopping data, featured in the Mad Mobile’s unified commerce platform for retail clients of both companies, according to a Reflektion press release.

  • The partnership will allow retailers to unify the data-rich world of e-commerce with the data-scarce world of offline, in-store retail, Reflektion said. Retailers using Mad Mobile’s solution can tap into online shopping data from Reflektion, enabling them to leverage a single, shared data set to seamlessly connect promotions, schedules, experiences and insights; gaining a complete understanding of the end-to-end customer journey.

  • “We’re committed to transforming retail with mobile solutions that empower store associates to engage with customers, enhance the in-store shopping experience and sell more effectively,” Bruce Bennett, CEO of Mad Mobile, said in a statement. “By creating this alliance with Reflektion, we’re able to provide store associates with an enriched, real-time view of each individual customer as they walk in the door.”

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May 16, 2017

Reflektion Announces Strategic Alliance with Mad Mobile to Bridge Gap Between Online and In-Store Customer Engagement

SAN MATEO, CA--(Marketwired - May 16, 2017) - Reflektion, the leading Artificial Intelligence-driven customer engagement platform for retailers and brands worldwide, today announced a strategic alliance with Mad Mobile, a recognized leader in mobile-first retail transformation. The alliance represents a unified commerce solution for joint customers and extends Reflektion's deep understanding of individual online shoppers into physical retail environments.

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May 11, 2017

Mad Mobile Congratulates Talbots for 2017 Top Innovators Award from Apparel Magazine

TAMPA, FL – Mad Mobile, a recognized leader in Unified Commerce, congratulates Talbots on being named a 2017 Top Innovator by Apparel Magazine.

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April 7, 2017

4 major achievements of advanced analytics in the business world

The advent of advanced analytics has brought sweeping changes to the business world. Virtually all industries have been introduced to ways this modern innovation can improve their operations and keep their companies moving forward.

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February 7, 2017

How a Tampa tech company is making an in-store shopping experience feel like Amazon

Online shopping has not killed consumers’ desires to walk into a store and touch the products they buy, according to the president of a Tampa technology firm.

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January 27, 2017

Using Mobile To Deliver A More Relevant Store Experience

Cy Fenton, CIO and SVP, Books-A-Million accepts a Customer Engagement Award from Retail TouchPoints. The retailer worked with Mad Mobile to implement a mobile engagement solution for store associates. “We need to be more relevant for our customers,” said Fenton. “We want to be able to connect with them around brand and around media properties that they love and enjoy…moving from strictly a book store to help customers engage with everything they are passionate about.”

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January 26, 2017

Disney executive joins Tampa tech leader

January 25, 2017

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January 20, 2017

Books-A-Million Receives 2017 Customer Engagement Award for Mobile Innovation

BIRMINGHAM, Ala.--(BUSINESS WIRE)--

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October 26, 2016

Man on the Street: Retailers leap to mobile-first as sales increase

PALM SPRINGS, CA – Executives at the Mobile Shopping Summit 2016 revealed that retailers are investing more in mobile-first strategies after conversion rates on mobile are increasing.
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September 9, 2016

Talbots eyes more revenue, customer engagement with Concierge in-store install

The Talbots Inc., a retailer known for classic but fashionable womenswear, will implement a new in-store mobile product called Concierge to improve the store experience and boost sales.

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