Mad Mobile Secures Growth Financing from Decathlon Capital Partners

Posted by Marketwired on November 29, 2017

 "Mad Mobile is transforming the retail experience via a mobile-first platform that empowers store associates with valuable information to enhance the customer experience and lift store sales," said Bruce Bennett, CEO of Mad Mobile. "The commitment from Decathlon Capital will provide the resources we need to continue empowering retailers with the advantages of cutting-edge mobile technology."


"Retailers are prioritizing unified commerce solutions which bring commerce, inventory, customer, and transaction data together into a single, easy-to-use application like Concierge," said Steven Grant, Mad Mobile's Chief Financial Officer. "Working with Decathlon means we will be able to scale globally, develop our sales and marketing channels, and further build market awareness of the advantages we offer."

"Mad Mobile is a great example of the companies we like to finance," added Decathlon Capital's John Borchers. "Innovative, well-managed, and growing, Mad Mobile required a flexible capital solution that avoided equity dilution or loss of control. It's a great fit for us, and we're looking forward to a long-term relationship with the company."

About Decathlon Capital Partners

Decathlon Capital Partners provides growth capital for companies seeking alternatives to traditional equity investment. Through the use of highly customized revenue-based financing solutions, Decathlon provides long-term growth capital without the dilution, loss of control and operational overhead that often comes with equity-based funding. With offices in Palo Alto and Park City, Decathlon is the largest revenue-based funding investor in the U.S. and is active across a wide range of sectors. Learn more at

About Mad Mobile

Founded in 2010, Mad Mobile is a recognized leader in Unified Commerce with a proven platform that rapidly integrates and orchestrates real-time data from enterprise systems into a single, mobile application for store associates. The company's Concierge application enables store associates to conduct Clienteling, Assisted Selling, BOPIS, and MPOS on any mobile device. For more information, visit or follow us at @MadMobile.

Topics: Retail, In Store, Unified Commerce